As I haven't got to a resolved stage with the other two briefs yet, I want to focus the feedback I receive towards the 2 most developed briefs; the recipe book and seasonal gift range briefs.
Seasonal Range:
1. I am not happy with the quality of the cards and tags for this range - what can I do to make them look less flat and add quality?
2. There are gift wrap, bags, tags and cards - could I add any more gift stationery products to the range?
Be-Ro Recipe Book:
3. Do the mini recipe books need any changes?
4. Do the 2 digital fonts work with the playful but simple theme of the recipes aimed towards families?
5. Other than promotional posters for within supermarkets, etc, what other printed materials could I add to this brief to support the recipe books?